Three Tips for Closing Internet Insurance Leads

First post, Yeah.  So before I get into the meat of this topic I’ll share that I’m a big fan of leveraging technology in my business.  This is a concept that seems so foreign to many agents and I love that.

Get yourself a good insurance lead source (more here) along with a management software and a good dialer setup along with some sales chops and your in business my friend.  Clearly, this is easier said than done but it is really that easy….

The more leads you close the more money you are going to earn. However, this is not always a simple process. Some consumers purchase quickly while others drag out the process for an extended period of time.

With the following tips, you will find yourself in position to close more internet insurance leads:

1. Don’t delay in making first contact. Once you purchase a lead you need to contact the prospect as soon as possible. The sooner you do this the better chance you have of beating the competition to the sale. Remember, If you are buying shared lead you are in a race.  Not to mention you want to get in touch when the lead is still mentally engaged in buying insurance.  We are a right now society so the longer you wait the perceived need could cool off.

2. Be ready with your sales pitch. What good is it to call an internet insurance lead for the first time if you don’t have a good solution to offer? You need to know what your product inside and out, detail why your service is best, and demonstrate how you can offer the solution they truly need. Of course, you should be ready to answer any questions that are thrown your way – curve balls are part of the game — be ready.

3. Don’t give up. You may feel like giving up on a particular lead if you don’t make a sale within a couple of days. This could be a big mistake. You should stay in touch via direct mail, drip email and/or call on a lead anniversary with every prospect on your list until they buy from another company or tell you that they have no interest in your products.

With the help of these three tips, you will find yourself closing a higher number of internet insurance leads. In turn, your sales and profits are going to increase along the way.

As you can see, these tips are not difficult to follow. All you have to do is exercise some patience and continue to stay in touch with each lead. This alone will better your chance of success.

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